Brightspeed vs. Ziply Fiber Internet Providers Compared

Brightspeed's large network offers customers a planned transition from DSL to fiber

Brightspeed is a newer ISP that began offering internet services to customers in October 2022. Brightspeed bought out many networks previously owned by CenturyLink (Lumen's ILEC business) for $7.5 billion. That purchase instantly made Brightspeed the 12th-largest ISP in the U.S. [1]. The company's mission is to bring fiber internet to as many customers as possible, as soon as possible. Brightspeed launched its first Fiber-to-the-Home (FTTH) network in March 2023 and has since made significant progress. The company has passed more than 2 million premises with fiber so far and expects to pass approximately 1 million additional homes in 2025 alone. With $575 million in new capital secured in June 2025 (expanding on $3.7 billion raised the previous year), plus more than $295 million in public broadband grants, Brightspeed is accelerating its fiber rollout to reach more than 5 million homes and businesses across its 20-state footprint in the coming years [4]. Brightspeed's goal to provide fiber to underserved areas is a worthy one. By creating more lightning-fast fiber infrastructure for those who currently lack access, Brightspeed is bringing opportunities to rural and suburban communities across 20 states in the Midwest, South, and on the East Coast. Customers will have ample support for remote jobs and responsive, smooth access to thousands of educational options online. The company's fiber network uses XGS-PON technology to deliver symmetrical multi-gig speeds across more than 530 communities [4]. All Brightspeed customers get the advantages of unlimited data and no contracts. Brightspeed also offers competitive, transparent pricing for its fiber plans. If customers are still on DSL, they will have to be patient with slower speeds while they wait for the fiber to arrive. The good news is that fiber is on the way, based on the aggressive buildout plans.

Brightspeed offers a very good deal on fiber internet with simple and straightforward pricing

One of Brightspeed’s real strengths is transparent pricing. Currently, there are no data caps, and no required contracts, which means you won’t get hidden fees popping up on your monthly bills as you will with many other ISPs. Brightspeed internet plan prices are excellent for fiber internet. The best part is that there are no surprise price hikes after promotional rates, which is standard practice with other providers. With Brightspeed Fiber, you can count on consistent pricing that gives you a lot of speed for a very attractive monthly cost. Brightspeed DSL pricing is not quite as good a deal because a DSL user’s internet speed and performance will be so much lower. But Brightspeed DSL may still be your best option if you have no other available cable or fiber providers in your area.

Ziply Fiber’s prices are unbeatable for all-fiber internet, but DSL internet is no bargain

Ziply Fiber is one of only a few fiber internet companies in the nation that offers a  rate of $/month for fiber internet. That’s a good deal! Ziply Fiber also offers  Mbps download/upload speed for $/month. If you are lucky enough to have access to Ziply Fiber's all-fiber network, you will save 30-40% over some competitors’ prices. But Ziply Fiber has the same split fiber/DSL profile as a couple of other start-up fiber providers. The existing network that Ziply Fiber took over from Frontier in 2020 was 70% DSL. Since then, Ziply Fiber has built out more fiber to bring fiber/DSL ratios to about 50-50 [4]. But there’s a good chance you may get DSL instead of fiber even if Ziply Fiber serves your area. And if you sign up for DSL, your prices will be much higher, even though you will get slower speeds. No matter what your DSL speed is, it won’t match the speed of Ziply Fiber’s first-tier fiber plan, and yet you will pay more for a DSL plan. That’s the way the industry works right now, and it’s certainly not fair to DSL customers. But on the positive side, Ziply Fiber’s pricing for both DSL and fiber is predictable because there are no data caps. You won’t have to worry about unexpected overage charges with a Ziply Fiber plan of either kind. You also won’t be required to sign an annual contract, which means you won’t face any early termination fees.

Brightspeed Fiber will offer premium gigabit speed and reliability, but DSL performance will vary

If Brightspeed Fiber is available in your area, you will be getting fiber’s well-known gigabit speeds as well as a fiber connection that doesn’t slow down or glitch. Brightspeed Fiber will equip you for any internet activities you like, including online gaming, videoconferencing, and HD streaming on multiple devices. Like most fiber connections, Brightspeed will give you symmetrical upload and download speeds—an amazing advance over previous technologies. If Brightspeed is still offering DSL in your area, your performance and speed will vary depending on your location. Your download speed and your upload speed with a DSL connection will be slower than with fiber internet. You also may have higher latency than you will with fiber or cable. You can check your actual speed with our internet speed test. In many areas where Brightspeed offers DSL, there is no fiber or cable option yet. So Brightspeed may still be your best bet. You can order DSL and look forward to your turn on Brightspeed’s fiber installation list. And with the rapid pace of their planned fiber expansion, you might be next!

Ziply Fiber is super-fast on its all-fiber network, but its DSL speeds vary widely

An all-fiber connection will give you much faster, more reliable internet access than a DSL internet connection. You'll get multi-gigabit speeds for both download and upload from your fiber plan. Ziply Fiber even offers speeds as high as 10 Gigs in some places! Though Ziply Fiber’s plan says that its DSL speed goes up to 115 Mbps download/7 Mbps upload, those numbers indicate a maximum speed. Your DSL could also be as slow as 7Mbps download/1 Mbps upload, which was the speed listed for one property we tested in Shoreline, WA [5]. Or, you could get the most common range for today’s DSL speeds, which tends to be about 10-25 Mbps download, 1-3 Mbps upload. Ziply Fiber will tell you what your estimated speed will be when you sign up, but you can also test your internet speed here. Clearly, there’s no comparison between these DSL speeds and even the  speeds of the lowest-level Ziply Fiber all-fiber plan. With slow DSL, you may not be able to stream in HD or play real-time games. But if you get Ziply Fiber plans that are 100% fiber, your household will be able to stream and game on multiple devices without glitches or freezing screens.

Brightspeed offers advanced Wi-Fi in combo modem/router

If you order a Brightspeed Fiber plan, you will get free access to a premium Wi-Fi modem with Wi-Fi 6 technology. That advanced capability will give you 3 to 4 times faster connectivity. The modem will have greater data capacity and support extended battery life for in-home devices. (Your devices will need to be compatible with Wi-Fi 6 in order to perform at this higher level.) Modems that might come with your package would include the Actiontec C3000A, the Axon C4000, the Zyxel C4000, and the Zyxel C3000Z [3]. For some other Brightspeed plans, you may pay a $15/month equipment rental fee for your combo modem and router. Installation fees will also vary with your plan. You will get free installation for a DSL self-install or a technician installation of higher-speed fiber packages. A technician installation for DSL or a first-tier fiber plan will require a one-time $99 fee.

Optional equipment rental fees, free installation with Ziply Fiber plans

Ziply Fiber will provide DSL customers with a combined modem/router for between $10-20/month. You can use your own compatible modem and router to avoid the fee, but Ziply Fiber won’t be able to help you with any technical issues related to your personal equipment [6]. If you choose fiber internet from Ziply Fiber, you will get a Wi-Fi 6 fiber router for the same monthly rental fee of $10-20/month. Installation for all Ziply Fiber plans is free, which will save you up to $100 over standard ISP installation fees.

Brightspeed’s customer support is robust

Brightspeed receives 4 stars for Customer Service, with a promising beginning for a new company. Brightspeed provides a 24/7 chat interface for support as well as a helpline. The company also has a website with resources and FAQs to assist with simple questions. Some helpful features on the website include a troubleshooting & outage check, a tracker to tell you where your technician is, and a service appointment manager. A “quick bill pay” function will come in handy too. The Brightspeed Fiber network is very strong and is now producing a lot of customer satisfaction. With their rapid fiber buildout and commitment to customer service, we recommend Brightspeed as a good choice for your internet service, both now and for the future.

Customer service about average

Ziply Fiber is still too small an internet provider to qualify for independent review in the J.D. Power survey of customer satisfaction for ISPs. A sampling of online user reviews indicates that most user complaints were related to billing and account administration, especially during the time of transition, right after Ziply Fiber took over its network from Frontier. The balance of positive and negative user comments leads us to award Ziply Fiber 3.5 stars for customer service. But overall, Ziply Fiber is an excellent choice if you have access to its all-fiber plans.