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WOW’s prices are so low they’ll WOW you
If there’s any way that WOW! can claim to have truly earned its name, it’s with low pricing.
The first-tier plan will give you 100 Mbps download and 10 Mbps upload speed for only $20 a month, and that price lasts a full year. Sure, it’s not superfast speed, but 100/10 is as good as most first-tier cable internet plans. And $20/month is almost unheard of. After one year, your cost will jump to $40/month, but that’s still on the very low end of cable ISP pricing.
Price hikes get lower as your plan gets faster. For example, you can get the mid-range plan at 500 Mbps download/50 Mbps upload speed for only $55/month. The shocker? There is no price hike at all. That is rock-bottom pricing for a half-Gig plan with pretty good upload speed by cable standards. It’s certainly enough speed to allow most households to do gaming and streaming simultaneously on multiple devices.
A full 1000 Mbps or 1 Gig download from WOW! will run you $65 for the promotional period and $75 after the first year. That’s considerably cheaper than several other major cable providers’ 1 Gig plans, and offers the 50 Mbps upload speed that tends to be the max for cable internet.
In July 2022, WOW! launched a 1.2 Gig plan as their fastest option [3]. This is an unusual speed tier given that the company already had a 1 Gig plan, and that the upload speeds for both plans are the same at 50 Mbps. But there are some advantages for the extra $20/month. The 1.2 Gig plan is the only WOW! Plan that doesn’t charge an equipment fee and doesn’t have data caps. Those are pretty good perks that probably justify the extra $20.
But you did hear that correctly: WOW!’s lower-speed plans do have a couple of drawbacks that may increase their otherwise excellent prices. Those drawbacks are data caps and a $14/month modem rental fee.
Fortunately, the equipment rental fee is optional, meaning that you can skip it if you provide your own modem/router instead.
And the data caps are fairly high for the lowest-tier plans (1.5 TB/month) and very high for the 500 Mbps (2.5 TB) and 1 Gig (3 TB) plans. The high caps for the fastest plans make it very unlikely that you will exceed your data caps. If you do exceed them, you will get a maximum overage charge of $50/month. So, just don’t go crazy and have 40 gamers play at your house for a month. The vast majority of households will not ever approach the limits of a 2.5 TB data cap.