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Written by Caroline Lefelhoc - Pub. Apr 29, 2025 / Updated Apr 29, 2025
Table of Contents
Are you happy with your Internet service?
About the author
The internet has drastically shifted how we live, work, and connect with others. But behind every click, scroll, and stream lies an often-overlooked environmental cost. Each time you send an email, binge a series, or scroll through social media, you’re contributing to your digital carbon footprint.
Did you know that streaming on your TV for just 1-2 hours a day uses the same electricity as running your refrigerator for half a year? Or that five minutes of daily TikTok scrolling for a year equals driving 20 kilometers weekly [1]? These surprising statistics reveal the hidden environmental impact of our online habits.
The good news? You don’t need to disconnect completely to make a difference. With a few mindful changes to your digital routine, you can significantly reduce your internet carbon footprint while still enjoying the connectivity we’ve all come to depend on.
Your digital carbon footprint encompasses all carbon emissions generated by your online activities—from streaming videos and scrolling social media to downloading files and sending emails. As our lives become increasingly intertwined with technology, these seemingly insignificant actions add up to a substantial environmental impact.
The internet’s infrastructure requires a lot of energy to function. Every online action triggers a chain reaction, sending data requests from your devices to servers in massive data centers—the internet’s warehouses, which store and process vast amounts of information.
According to research, TV and video streaming contribute approximately 4 percent of global greenhouse gas emissions—double that of the aviation industry—and this number is expected to continue growing as our world becomes increasingly digital [2]. Understanding this impact is the first step toward reducing it.
While tech giants like Google and Facebook have pledged carbon neutrality by 2030 through renewable energy investments, most data centers still draw power from non-renewable energy sources [3]. Data centers and transmission networks alone account for 1% of global energy-related carbon emissions [4].
Data centers require massive amounts of water to prevent servers from overheating. An average Google data center uses approximately 1.7 million liters of water daily [5]. What’s more concerning is that about 20 percent of data centers in the United States rely on watersheds already experiencing moderate to high drought stress, depleting precious drinking water resources from communities [6].
The physical footprint of data centers is substantial. Their construction often leads to deforestation, habitat destruction, and loss of biodiversity. A recent data center proposal in Virginia required rezoning 2,100 acres of land, prompting environmental organizations to emphasize the irreversible long-term ecological costs [7].
Approximately 1.5 million kilometers of submarine fiber optic cables crisscross the ocean floor, forming the backbone of internet connectivity [8]. Their installation and maintenance cause physical habitat disturbances, chemical pollution, and noise pollution that have been linked to mass strandings of marine mammals like dolphins and whales.
Become a greener internet user
Making environmentally conscious choices about your digital habits doesn’t mean sacrificing convenience. Here are practical steps you can take today to reduce your online environmental impact.
Video streaming accounts for a massive amount of global data traffic, making it one of the biggest contributors to digital carbon emissions.
To stream more sustainably:
That innocent-looking email with a large attachment can have the same carbon footprint as driving a car one kilometer [9]! Multiply that by billions of emails sent daily, and the impact becomes significant.
Clean up your inbox by:
E-waste is the fastest-growing waste stream globally, fueled by planned obsolescence and our tendency to upgrade devices with each new release. In 2021 alone, 15 billion smartphones were sold worldwide, representing an impact of 900 million tons of CO2 [10].
Make your devices last longer by:
Energy usage is the primary contributor to climate change, accounting for around 60% of total global greenhouse gas emissions [11]. Your devices’ energy efficiency directly impacts your digital carbon footprint.
Reduce consumption by:
The probability of reusing data diminishes over time, with only 5 percent of stored data actively reused after 90 days [10]. Yet these files continue consuming server energy 24/7.
Digital decluttering tips:
While e-commerce offers unprecedented convenience, it comes with significant environmental costs.
Shop more sustainably online by:
Stepping away from your devices benefits both your mental health and the environment.
Implement digital downtime by:
More businesses are prioritizing sustainability, including web hosting companies powered by renewable energy.
Support greener internet infrastructure by:
Emerging technologies like AI and cryptocurrency have giant carbon footprints. A single Bitcoin transaction produces emissions equivalent to 330,000 credit card transactions, while each ChatGPT query generates 4.32 grams of CO2 [1].
Reduce this impact by:
Taking steps to minimize your online environmental impact offers multiple advantages:
Take action today
Ready to further reduce your digital carbon footprint? Many service providers now offer eco-friendly options for internet, mobile plans, and electronics.
Enter your zip code here to discover sustainable internet service providers in your area who prioritize renewable energy, offer device recycling programs, and implement energy-efficient technologies. Compare internet providers using our easy side-by-side comparison tool here.
By making mindful choices about your digital habits and supporting companies that are committed to sustainability, you can enjoy the benefits of connectivity while minimizing your environmental impact. Every click, stream, and scroll makes a difference in creating a more sustainable digital future.
Remember: The most sustainable byte is the one never sent. Start implementing these tips today, and watch your digital carbon footprint shrink alongside your environmental conscience growing.
[1] Davidsuzuki.org. “How to reduce your digital carbon footprint"
[3] Earth.org. “Google and Facebook Pledge to Become Carbon Neutral"
[4] Iea.org. “Data Centres and Data Transmission Networks"
[5] Savills.com. “Spotlight: European Data Centres"
[8] Kentik.com. “Diving Deep into Submarine Cables: The Undersea Lifelines of Internet Connectivity"
[9] Phys.org. “What’s the carbon footprint of an email?".
[10] Unicef.org. “Five tips for reducing your digital footprint"
[11] UN.org. “Ensure access to affordable, reliable, sustainable and modern energy"
About the author
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